Stir was hired to help strategically market the launch of Safari Nation, a children's jump and play fun center. Knowing the power of social media and how to leverage the direct connection of potential customers and their networks, Stir created a strategic social media plan. Using custom coded landing pages, online advertising, engaging content and highly targeted social links, Stir was able to create a buzz before Safari Nation opened their doors. Offering a promotional Grand Opening contest, and fostering strategic parnerships via social media, SafariNation was able to launch their business with an already strong and well-connected fan base serving as "brand ambassadors".