Edward Ferrell + Lewis Mittman

Stir focused on changing designers perceptions by using EF+LM's existing product in new ways. They direct inspirational new photography biannually, and incorporate it in "Fashion Books" which are direct mailed to designers. In addition they produce other direct mail pieces, e-mail marketing, and collateral for EF+LM. Stir also works with EF+LM to create programs that increase sales with existing customers, and to repackage their capabilities to create new opportunities for sales growth.

STIR has established the presence of EF+LM's luxury brand in the minds of designers and has now turned their attention on the consumer to continue the growth trend.